POV: Smart Campaign Consolidation is the Future
Learn how campaign consolidation can boost your Google Ads performance by leveraging smart bidding, broader structures and machine learning for more effective optimization
Our team of e-commerce experts is armed with experience across a variety of disciplines, categories and brands. We are obsessed with helping clients achieve their goals through a tailored strategy that drives business growth, activating retail campaigns on search, social, display and marketplace platforms. By creating engaging and relevant moments for brands, we ensure that consumers interact with the brands and products they love in the right way, at the right time.
As the retail landscape across ad platforms rapidly evolves, our team continues to adapt and overcome new challenges brought on by changes within Google, Microsoft, Amazon, Meta, Marketplaces, DSPs and more. In a time when providers are removing controls and offering fewer insights, our Forager process enables us to extract useful information and direct seemingly automated campaigns to drive revenue growth and improved efficiencies.
We will test and develop a strategy that aligns with your business goals, whether it is segmenting customers by new vs. returning, or measuring to LTV, margin, profitability, or category. Our team of e-comm marketing experts can do it all.
Capabilities:
Our partnership with Versafeed:
“Working with Closed Loop has been a dream come true! I have participated in many similar projects and Closed Loop’s professionalism, organized approach, responsiveness, and sheer design talent are all quite impressive.”
Rebecca Ramme
Lumens.com
Learn how campaign consolidation can boost your Google Ads performance by leveraging smart bidding, broader structures and machine learning for more effective optimization
AI is again the focus of this year’s Google Marketing Live event. Discover the key takeaways and the latest innovations transforming media, creative and measurement.
Generative AI is a game-changer in productivity. Here’s how to use it in PPC to stay ahead of the curve.
© 2024 Closed Loop. All Rights Reserved.